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The Difference Between a Bonus and a Gift and the Appropriate Time for Each

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Do you know the difference between a bonus and a gift? You may have seen a sales page or an advertisement on TV where they list all the bonuses that come with your purchase. A bonus is something that is expected. It’s already been advertised ahead of time and it’s packaged with a purchase.

A bonus might include a special report, CDs, a workbook, a strategy session, or other things like that. It might be offered for a limited time. The important thing to remember about a bonus is that it is not a gift. It adds value to whatever you’re offering but it is not a gift.

You may be wondering when you can call something a gift. A gift should be unexpected. It should be a surprise. It should not be a marketing piece or an educational product. It should be something the receiver would enjoy receiving.

You might think that the products and things that you’ve created in your business are wonderful and valuable, and they are. But don’t offer them as a gift, use them as a bonus.

Think about what your client would want to receive as a gift, not just as an extra bonus. It should never be a product from your business. If it’s a product from your business, then it’s a bonus. It becomes a marketing piece because it probably has your logo on it and your contact information, but it’s not a gift.

There is a place for both bonuses and gifts. Bonuses add value to what you offer your clients. They can help sweeten the deal and make it more enticing to buy. They help your customers feel like they are getting more than what they are paying for.

There is also a place for gifts. Gifts should be used to thank, to show appreciation, and to reward your most loyal clients. If you really want to show appreciation to your clients, make sure you take the time to give a real and sincere gift, not just a bonus. When you send a gift, it makes the recipient feel valued. It makes them feel that you care about them. When they feel valued by your business, they are more likely to stay longer and refer their friends to you.

The key difference between a bonus and a gift is a bonus you’re expecting, it’s advertised. A gift is a surprise. It’s unexpected. It will make your clients feel valued and special.

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The Best Time to Order Christmas Gift Baskets For a Stress Free Holiday

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When oh when is the best time to order a Christmas gift basket? You don't want it to arrive too early. You want to ensure the products are fresh. So you wait until about two weeks before Christmas, visit your favorite website … and they are practically SOLD OUT of EVERYTHING!

Today, I will offer you some timely insider tips on successfully ordering baskets at Christmas time, to make it a stress and hassle free event.

When to order? As soon as your favorite gift basket company has their offerings online, place your orders. Most websites have spots in their shopping cart where you can request a specific delivery date-we recommend you request no later than the 20th of December to allow for multiple attempts should the recipients not be home. Gift companies will build your order closer to your delivery date requests. Remember, Christmas stock is ordered early, but received just in time to build Christmas designs. Shelf stable items have a minimum shelf life of 6 months. Other more fragile items like cakes and fresh baked cookies are baked to order so don't worry about freshness.

If I wait closer to Christmas I will get things on special or they'll be discounted, right? Do not wait for sales! You will rarely, if ever see sales or discounts for individual orders from reputable basket companies. Why? Because they order just enough product to sell out based on past revenue. This is a good thing. Companies who know their market and order correctly are the ones you want to be doing business with. Their reordering cycle is frequent ensuring fresh product for your baskets and you won't be receiving left over Christmas items in your Valentine's Day gift baskets!

Remember most gift baskets contain food items. Therefore it is imperative to use an experienced gift basket company to ensure your items are fresh, built to order and delivered on time.

Happy shopping!

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shopping

Printable Coupons and Your Time

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The old saying tells us time is money. Couponing is a perfect example. Before you can redeem your coupons you have to spend time cutting, clipping, accumulating, sorting and filing them.

Someone estimated people who are hard core couponers spend upwards to 14 to 16 hours a week couponing. It becomes akin to a part time job. Of course there are people who spend less time just as there are people who spend more time. However 14 to 16 hours seems to be the standard.

On top of the above associated activities, coupon users are still required to plan their shopping trip. All the coupons in the world are worthless if a person hasn't planned on when and where they will use them.

Beginners who have yet to set up a personalized system probably are the ones who will initially spend more time. Even couponing requires a learning curve and a workable, easy to follow system. Honing those couponing skills requires time and effort just the same as any other field.

Couponing can be a fun and money saving hobby. However, some people have taken it to extreme and earned the label extreme couponers. These are the folks who spend what seems like every waking moment immersed in couponing.

Most of us would agree that a degree of balance is important. Devoting all or a majority of your time to couponing seems out of whack with the norm. Most of us have spouses, children, friends, neighbors, hobbies and other activities that occupy a spot on our life's menu.

Mistreating these relationships and letting them fall out of our specifically can impair even the heartiest of relationship. After all, life isn't only coupons. Just ask your children.

The person who manages to keep a balance and perspective on couponing and their other life activities knows there are helping hands in couponing. One of them is free printable coupons found on Internet websites.

These coupons provide a person with the opportunity to spend less time cutting and clipping and planning. All you do is print the coupons and go to the store. It can be more complicated but generally speaking it isn't.

Like all coupons, printable coupons are free and readily available. A short web surfing adventure will take you to a number of websites with printable coupons. After you have visited a few, you will probably settle on between three and five sites for your coupons.

This adds to the time saved. You know right where to go and what you want to print. Printable coupons may not be the answer for everyone but they fill the bill for a good number of people.

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Online Shopping Tips: Shop Baby Boutiques Online and Save Your Time, Nerves and Money

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These days, we shop online for just about everything. This includes boutique girls clothing, diapers, formulay, gifts and anything else we might need or wont. But until now we haven't given much thought about the reasons why we enjoy the online shopping experience. Sure there are the obvious reasons of not having to get dressed, packing into the car and dedicating the few hours needed to search through your baby's favorite stores. Now, if you are with your child trying to accomplish the above-mentioned, you may need to call ahead to have your hubby ready a hot bath with a glass (or bottle) of wine. And if your hubby was nice enough to take the kids off your hands for a few hours so you could go shopping; wouldn't you want to take that time and shop for yourself instead? Sure you would! So here are some reasons why shopping for baby clothes online is such a great idea:

  1. Stay at home – Don't battle the parking gods or wait in line for something. Simply relax and let your mouse do the walking. There are hundreds of websites that sell clothes and baby accessories. Each one is only a click away. They are never closed nor are they ever rude. And if you have any questions, shoot them an email or call and have all your questions answered right there and then!
  2. Browse the largest and best selections – How many stores would one have to visit in order to look through enough baby outfits, sweaters, blankets, socks, hats, bottoms, sleep sacs and more in order to get that perfect catch? And how long would it take? Online, you get access to hundreds of retailers. That's like visiting a mall dedicated to all of your baby and toddler clothing needs!
  3. Get the best prices – This one is our favorite. So you stayed home and found something you like – great! Most websites offer free shipping so you have an opportunity to save a few bucks there. Often there is a special 1st-time customer discount. There are even sites out there who have returning customer discounts. Then there is that magical promo code field. Most people overlook this feature. However, if you have a few minutes to do a quick search, you could save additional dough. All you need to do is search for the site name and the words "promo code" or "discount coupon" right behind it. Before you know it you are patting yourself on the back and marveling at the huge chunk of change you just saved! Oh, we almost forgot to mention that you don't have to pay sales tax if purchasing from out-of-state. And if you are wondering, yes, we are always running cool promotions.
  4. Freedom to change your mind – So, the handsome UPS man arrives at your door and drops off a small box. "Yayyyyy!" you scream only to find that the size of the cutest baby clothes you picked doesn't fit your
general

6 Ways Coupons Can Boost Your Sales Within No Time

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Sales attract customers like honey attracts bees. It's no secret that people love discounts and are more likely to shop huge when a deal is offered. However, the balance does only tip in the favor of buyers. In fact, businesses can also gain more by going for a couponing campaign. It started back in 1887 when a cola giant offered the first-ever coupon. Since then, the company can be called the father of couponing. Learning from its strategy is what allowed other companies to understand the vast merits offered by the technique.

When the first ever coupon was introduced, it was a BOGO offer that did only mean that customers could get more for less. With an increasing amount of customers wanting to make the most of the deal, retailers required more cola. This fueled the company's business and furthered its success. Moreover, as more people visited Cola selling stores, the local pharmacies' owners enjoyed the benefits too.

Since then, the use of couponing in marketing has only climbed up. In the digital realm today, more people want online discounts that encourage savings.

Wondering how offering coupons can skyrocket sales?

Increases brand awareness

Coupons create buzz. They make more people know about a brand. More people are likely to visit a site or a store that is offering a discount. The marketing campaign is something people don't just get involved in themselves; They also talk about it and get more people involved. It's how a business can create its presence in a competitive environment subtly. A survey showed that 22% of buyers were likely to share the news of local deals and discounts with others and 91% of the purchasers who made use of a company coupon visited again.

Raises customer count and loyalty

When your business offers a coupon or a code, customers are more likely to visit. Not only would this improve the customer count but also customer loyalty. Most businesses set sale marks by offering monthly, quarterly, biannual or annual sales. As customers learn to expect discounts, they tend to visit more often. In doing so, they often make more undiscounted purchases as well as they see what you have in stock. As brand awareness is created, more buyers visit. The strategy works indirectly to improve sales and is a smart move specifically in times of the business's financial decline.

Takes the costs down

Coupons are similar to print ads. As mentioned above, they stir brand awareness in a positive direction and also lure in more customers. By doing so, they work as advertisements and reduce advertising costs. Moreover, they can also help save more. For instance, when an online company offers a discount on payment through bank cash transfers, it reduces the costs incurred on transactions made through other sources such as credit or debit cards. This saved money equates to higher revenue and can be reinvested for triggering further sales.

Helps free up room

No customer wants to see the same items sitting on shelves …

shopping

Save Your Time and Energy Through Online Shopping

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With the advent of the internet, human life has become much easier. People use the internet to pay their monthly bills, to book travel tickets and for shopping. You can save a lot of time and energy by shopping through online. In online you can purchase anything you want by just sitting at home. You need not waste time for traveling to the shop or for any shopping mall. You get a different and interesting shopping experience through online shopping. All the leading brands have their own website, where they provide all the relevant details about their products and services. Online shopping is the right choice for purchasing any electronic items.

Computers are the most common electronic goods sold through online. You can purchase different brands of laptops and desktops from an online store. To make an online purchase, you need to place the order in the respective website. Once you select the model of the computer you wanted to buy, you can pay for it by using your credit card. After you are done with the payment, the product will be delivered to your home within a few weeks. If the computer is readily available, it will be delivered immediately and you can get it within a week at the maximum. If you have ordered for a computer with many specifications, it may take more time to be delivered.

Before proceeding with online shopping, you must decide the model and the brand you want to buy. This in turn depends on your usage and the purpose of buying a computer. If you want to check mails and prepare documents, you can simply opt for a basic model with minimum features. If you are looking for a computer for official purpose or for gaming, you have to select a system with many features. There are numerous brands of computer and each brand will have different features. So, according to your needs and preferences, you can choose the brand and the model.

You need to be very cautious and careful while buying from an online store, as you are dealing with costly products. You must ensure that online transactions are done in a secure way. So, it is always better to choose well-known websites for online shopping. You can take suggestions from your friends and peers to know about the most reliable website for online shopping. Before choosing any new website, you must read reviews about the website to know about its authenticity. Only if you are well convinced about the website, you should go ahead with the online shopping. There are many famous websites which mainly deal with online shopping. When you purchase through these websites, you need not worry about the security aspects. A website can be considered to be authentic and secure if it has 's' after the protocol code (https: //). By using this technique you can find out the authenticity of any website before you make an online payment on their website.

Make sure that you …