Trinity Mouzon Wofford’s Beauty Brand Golde Is Making Wellness Accessible To Everyone

Black Is Beautiful is a monthly column dedicated to Black-owned beauty brands and the founders behind them. These entrepreneurs all have a story to tell. Beauty has always been an important aspect of the Black community — from the way we experiment with our hairstyles and nails to the bold-hued cosmetics that pop on our melanin.

Trinity Mouzon Wofford wanted to create a brand that made self-care easy and approachable for young consumers. For a lot of young people, including Trinity, wellness products can often be extremely expensive and out of reach. Thus, her brand Golde was born, a superfood-based brand that makes everything from face masks to smoothie boosters with one goal: to make wellness accessible to everyone.

When Trinity launched her brand with her partner Issey Kobori in 2017, she was dealing with “frustrating breakouts” which led her to turn to superfoods. “We’re all trying to eat [superfoods] as much as possible, but they’re also so incredible for your skin!” she says. What’s so great about Trinity’s products is the dual usage, both a mask for your face and edible. Teen Vogue spoke with Trinity about merging wellness and beauty, her advice to aspiring beauty entrepreneurs, and her perspective on beauty and imperfections.

Teen Vogue: Why did you want to start your brand?

Trinity Mouzon Wofford: I started Golde because I wanted to create a brand in wellness that made self-care easy and approachable for young consumers. I was feeling really caught between the “crunchy granola” stuff I’d grown up with, and the new wave of prestige offerings that just didn’t resonate. Golde was born to fill that gap and make wellness accessible to everyone.

TV: What are some of the challenges you faced breaking into the industry?

TMW: There have definitely been a lot of challenges along the way. We self-funded the business for over three years, so we had to be really thoughtful about where we could invest our limited resources. In the end, it played to our benefit as it forced us to build creative strategies to get in front of our audience, instead of just paying ungodly amounts in marketing spend, which just isn’t sustainable in the long term.

TV: What pieces of advice would you give to someone who wants to start a beauty business, specifically a black woman?

TMW: I think the biggest piece of advice I would give is to really understand your “why.” Think about what you hope to accomplish with your business — is it a side hustle or the next big thing? All forms of entrepreneurship are equally valid. The sooner you can be honest with yourself about what you want out of the business, the more easily you will navigate the path ahead.

TV: What’s your daily skincare routine look like?

TMW: I keep it pretty simple. My favorite cleanser right now is called Gentle Matter from Klur, a Black-owned brand. A few days a week I’ll mix in one of Golde’s superfood face masks to give

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Megan Thee Stallion on Fashion Nova Collection and Making Fashion Accessible

Megan Thee Stallion grew up struggling to find clothes for her body so now she’s making her own. After launching a small merch collection with Crunchy Roll earlier this year, the hot girl is back on the designer chair with Fashion Nova for her first, big fashion collaboration. Launching today, November 18, Meg’s new collection circumvents all the shopping issues Megan dealt with while growing up.

Megan tells Teen Vogue that shopping was “always so limited,” as a child and teenager. “Whether it was because the leg length was too short or the booty area was too tight, there would always be clothes or styles I’d [want to] wear, but just couldn’t find that would fit a tall girl with shape,” she recounted. Now, the hot girls who also deal with these problems have their very own hottie collection to shop from. 

Jora Frantzis

This collection is Meg’s approach to accessible fashion. Meg wanted to create something that was not only affordable but inclusive for women of all heights, shapes, and sizes. She can remember being a teenager and having pants from popular brands that looked like capris on her. “When everything hugs the right places and complements your natural figure you can’t help but feel good. That’s what this whole collection is about,” the rapper tells us. 

Megan wants consumers to feel confident and sexy in these pieces. Her own confidence oozes through her music, style, and entire aura. Now, her fans can have a little piece of that in their wardrobes. Long gone are the days of clothes being made to only fit one type of body, it’s unrealistic and it’s a great issue that a lot of people deal with. With her admirable curves and height, Megan is the first representation of such a natural body being praised in the mainstream. With that in mind, Megan tapped into her own experience to deliver and design the pieces. “I really wanted to pay attention to length and stretch across the collection so everything looks tailored but is super comfortable,” she said.

While she’s worked with major fashion brands, like Coach, for campaigns and has sat front row at New York Fashion Week, Megan knows the hustle. She knows how hard balancing work, college life, and just making sure the bills get paid while trying to find clothes that are tailored to natural bodies. (Emphasis on trying because if you have been there, you know it’s a full-time job on its own). This is precisely why she felt Fashion Nova was the brand to collaborate with. “I want all the hotties to be able to wear this collection, so working with Fashion Nova who have all the hottest looks at affordable prices just felt organic in that sense,” Meg told us.

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The UK’s Royal National Institute of Blind People has created the first accessible pregnancy test for visually impaired women



A woman holding the pregnancy test prototype. The&Partnership


© Provided by Business Insider
A woman holding the pregnancy test prototype. The&Partnership

  • Visually impaired women cannot use traditional pregnancy tests, so British charity the RNIB teamed up with marketing network The&Partnership to create an accessible one. 
  • Traditional tests rely on visual cues, meaning visually impaired women need help to use them – but the new test delivers results using a raised button. 
  • The purpose of the test is to grant women everywere the right to privacy and dignity, say the two companies behind it.
  • The product will not go beyond the prototype stage, but its creators hope the research will inspire other companies to focus on accessible design.
  • Visit Business Insider’s homepage for more stories.

Visually impaired women can’t use pregnancy tests without assistance, so British designers have created a pioneering prototype, which allows such women to be the first to learn their results.

Instead of the usual striped lines or electronic screen, the prototype test produces a large raised button to indicate a positive result. This allows women to feel their results with their fingers.



The&Partnership


© The&Partnership
The&Partnership

The prototype also features bright colors to differentiate between the top and bottom of the test, a 50% larger absorbent pad, and a resistant grip on the reverse for ease.

Traditional pregnancy tests rely on visual cues

Currently, all pregnancy tests available in the market provide visual results. Women with visual impairments must ask for help to read their tests, and “are therefore never the first to know what is happening to their own bodies,” according to the companies behind the prototype, The&Partnership and UK charity the Royal National Institute of Blind People (RNIB).

This is despite more than 5 million pregnancy tests being sold in the UK every year, making them one of the most-used pieces of home medical equipment, according to the RNIB.

Danielle, a blind woman who was involved in the development of the prototype, said: “I’ve taken a pregnancy test in the past and it’s been negative, and the person who has been reading it has said ‘Oh it’s probably just as well though, isn’t it?'”

In the past, she has also resorted to asking her neighbor for help to read test results, because her then-partner also had a visual impairment.



a person smiling for the camera: Danielle and her daughter. Danielle has had to ask for assistance to read her pregnancy test results. The&Partnership


© The&Partnership
Danielle and her daughter. Danielle has had to ask for assistance to read her pregnancy test results. The&Partnership

Not being able to read their results in private isn’t the only problem visually impaired women face when using traditional pregnancy tests.

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According to the RNIB, the packaging is difficult to open and the small size of the absorbent tip makes it difficult for women to tell whether they have sufficient urine on it.

The predominantly white designs of the tests also make it difficult for women to tell which way round the test should be held and where the

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The UK’s Royal National Institute of Blind People has helped create an accessible pregnancy test for visually impaired women



A woman holding the pregnancy test prototype. The&Partnership


© Provided by Business Insider
A woman holding the pregnancy test prototype. The&Partnership

  • Visually impaired women cannot use traditional pregnancy tests, so British charity the RNIB teamed up with marketing network The&Partnership to create an accessible one. 
  • Traditional tests rely on visual cues, meaning visually impaired women need help to use them – but the new test delivers results using a raised button. 
  • The purpose of the test is to grant women everywere the right to privacy and dignity, say the two companies behind it.
  • The product will not go beyond the prototype stage, but its creators hope the research will inspire other companies to focus on accessible design.
  • Visit Business Insider’s homepage for more stories.

Visually impaired women can’t use pregnancy tests without assistance, so British designers have created a pioneering prototype, which allows such women to be the first to learn their results.

Instead of the usual striped lines or electronic screen, the prototype test produces a large raised button to indicate a positive result. This allows women to feel their results with their fingers.



The&Partnership


© The&Partnership
The&Partnership

The prototype also features bright colors to differentiate between the top and bottom of the test, a 50% larger absorbent pad, and a resistant grip on the reverse for ease.

Traditional pregnancy tests rely on visual cues

Currently, all pregnancy tests available in the market provide visual results. Women with visual impairments must ask for help to read their tests, and “are therefore never the first to know what is happening to their own bodies,” according to the companies behind the prototype, The&Partnership and UK charity the Royal National Institute of Blind People (RNIB).

This is despite more than 5 million pregnancy tests being sold in the UK every year, making them one of the most-used pieces of home medical equipment, according to the RNIB.

Danielle, a blind woman who was involved in the development of the prototype, said: “I’ve taken a pregnancy test in the past and it’s been negative, and the person who has been reading it has said ‘Oh it’s probably just as well though, isn’t it?'”

In the past, she has also resorted to asking her neighbor for help to read test results, because her then-partner also had a visual impairment.



a person smiling for the camera: Danielle and her daughter. Danielle has had to ask for assistance to read her pregnancy test results. The&Partnership


© The&Partnership
Danielle and her daughter. Danielle has had to ask for assistance to read her pregnancy test results. The&Partnership

Not being able to read their results in private isn’t the only problem visually impaired women face when using traditional pregnancy tests.

According to the RNIB, the packaging is difficult to open and the small size of the absorbent tip makes it difficult for women to tell whether they have sufficient urine on it.

The predominantly white designs of the tests also make it difficult for women to tell which way round the test should be held and where the results will appear. Visually impaired people also struggle with the small size of the font on the instructions and the electronic screen, the  added.

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