ShortsTV Acquires Distribution Rights to Mastercard’s Documentary Film

ShortsTV has acquired exclusive one-year distribution rights to a collection of short documentary films commissioned by Mastercard, Variety has exclusively learned.

The short films from the collection, titled “Five,” were helmed by women directors, and follow five unique journeys of women entrepreneurs in different countries. The five selected works — “Harfa,” “Justice of the Pies,” “Onganic Foods,” “Sarah’s Bag” and “Talento Incluir” — will premiere on the network’s linear broadast channels on international women’s day in March 2021.

“We are thrilled to be joining Mastercard in highlighting five great films about five great women from around the world who have overcome significant challenges to create thriving, community-enhancing businesses,” said ShortsTV founder and CEO Carter Pilcher. “Each one of these uplifting stories speaks to the triumph of an indomitable human spirit, the subtle power of women heroes and the ability of visual storytelling in film to inspire us daily. It is especially rewarding to work with a partner such as Mastercard, who is dedicated to elevating everyday people and circumstances, both in their business and in those they choose to spotlight.”

The partnership is an extension of ShortTV’s commitment to supporting short form filmmakers and uplifting underrepresented voices, and a part of Mastercard’s initiative to support small businesses.

“Film is a powerful medium, inspiring and educating people through human stories and personal connections. It’s a natural way to drive awareness and empathy for the critical issues women entrepreneurs face every day and we’re honored to give these five women a platform to share their experiences,” said Mastercard chief marketing and communications officer Raja Rajamannar. “Working with such an innovative partner, ShortsTV, gives our ‘Five’ documentary series the ability to connect with people all over the world, sharing meaningful messages of resilience, perseverance, community and comradery.”

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Flipkart Acquires AR-Based Platform Scapic To Enhance Shopping Experience

The 2017-founded firm provides no-code platform to help brands and e-commerce sites enhance its shopping experience with the help of AR, virtual reality and 3D technology

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The Flipkart Group on Tuesday announced that it has acquired Scapic, an augmented reality (AR) startup, in a bid to enhance its shopping experience. With this deal, the Indian homegrown e-commerce platform will acquire 100 per cent stake at an undisclosed amount in Scapic.

Founded in 2017, Scapic provides a no-code platform to help brands and e-commerce sites enhance its shopping experience with the help of AR, virtual reality and 3D technology.

Flipkart—which locks horns with Jeff Bezos’ Amazon and is also seeing the rise of Reliance’s JioMart—is ramping up its technology during the ongoing pandemic to consolidate its market presence.

On the acquisition of Scapic, Kalyan Krishnamurthy, chief executive officer (CEO), Flipkart Group, said, “At the Flipkart Group we are focused on providing Indian consumers experiences that make shopping online a seamless and more enjoyable experience. This year has accelerated online adoption—be it education, communication or shopping, as people prioritise health and safety. As we make investments that focus on developing and nurturing the retail ecosystem, we are also committed to making our platform easier to navigate and richer for consumers in terms of content and experience. I welcome the Scapic team to Flipkart as we continue our efforts to provide deeper value to our customers.”

Founded by Sai Krishna VK and Ajay PV, Scapic claims to have deployed a no-code platform for several brands and commerce stores resulting in significant increases in conversions and rise in user engagement. Based in Bangalore, the startup also won an award in National Startups Awards 2020.

Commenting on the latest development, Sai Krishna and Ajay of Scapic in a joint statement, said, “Today, we buy more online than we ever have, and it has only accelerated this year. Customers now require better visuals than ever before. Scapic is building visual technology that brings products to life using augmented reality and 3D. Advancements by the Scapic team in the field of AI, computer vision and AR have made this change possible. Scapic’s no-code platform helps create immersive experiences across categories such as fashion, furniture and electronics. We are deeply excited about the opportunity that is being presented to scale this up further and make millions of shoppers in India experience the potential of augmented reality.”

As a part of the deal, Flipkart will onboard a team of experienced developers and engineers who will work towards accelerating the e-commerce’s efforts to provide deeper camera experiences, virtual storefronts and new opportunities for brand advertising on its platform.

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Nivel Acquires UTV Accessories Company Ape Offroad

JACKSONVILLE, Fla., Nov. 12, 2020 /PRNewswire/ — Nivel Parts & Manufacturing Co LLC (Nivel) today announced that it has acquired Ape Offroad, (formerly known as Over Armour) a leading supplier of cabs and windshields for the UTV market. The purchase adds to Nivel’s strong product line-up in the UTV category, brought on by previous acquisitions of leading UTV players Side By Side Stuff and Seizmik.

Nivel logo (PRNewsfoto/Nivel Parts & Manufacturing Co.)

Nivel’s acquisition continues the company’s strategy of consolidating successful niche UTV players to create a seamless and comprehensive product array of UTV parts and accessories.  “Nivel Specialty Vehicles is on a path to create an exciting new channel and offering for UTV dealers, distributors and consumers,” stated Brent Moore, CEO of Nivel.

Ape Offroad will become part of the new UTV division within Nivel Specialty Vehicles. “This acquisition is a great addition to Nivel because it increases our product line and ability to satisfy even more customers in a fast-growing category,” says Steve Shankin, Executive Vice President of Nivel UTV. With the acquisition, Ape Offroad products will continue to be available through Octane Ridge, Nivel’s dealer channel for UTV customers,, Nivel’s retail UTV channel, and through brick and mortar and online dealers.

About Nivel

Founded in 1968, Nivel is a global manufacturer, distributor, and seller of aftermarket parts and accessories for niche vehicles and heavy-duty equipment. It is a trusted business partner to thousands of dealers, distributors, and consumers in the US and international markets. Nivel owns the most valuable brands in the aftermarket niche vehicle parts and accessories categories: MadJax, Red Dot, GTW, Jake’s, Reliance and Seizmik.

About Ape Offroad

Based in Flemingsburg, KY, Ape Offroad produces windshields, cab enclosures, and other accessories for UTVs and Side by Sides with fitments for nearly every vehicle ever made.  The breadth of assortment is unrivaled in the industry. Ape Offroad, is known for its long-term relationship with their customers, and aims to give the best customer service available.

Contact: [email protected]

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Quadpay Acquires AI-Powered Visual Fashion Search Engine Urge

Acquisition Reimagines the Buy Now Pay Later Shopping Experience for Consumers

Leading Buy Now Pay Later innovator Quadpay (ASX:Z1P) today announced it has acquired Sydney-based technology company Urge Holdings, known for its fashion search engine The Urge as well as a “Shazam for fashion” app known as Shnap, for a purchase price of approximately $6.1 million. Quadpay will integrate Urge’s technology onto its interest-free installment payment platform, giving Quadpay’s millions of customers the ability to shop apparel by taking a photo or screenshot and then automatically finding retailers for the purchase as well as price comparisons.

In addition, Quadpay’s network of thousands of merchant partners will gain the ability to offer targeted and more personalized promotions to consumers as a means of acquiring new business and driving increased sales.

“The Urge acquisition represents a significant milestone in our mission to create the most innovative and intuitive shopping experience so that our customers can shop for exactly what they need for the best price,” said Quadpay Co-CEO Brad Lindenberg. “As consumers continue to raise the bar of expectations for the digital shopping experience, this collaboration will also allow us to better curate personalized deals and offers to customers, a natural evolution for us.”

Urge and Shnap were created by Sydney-based wife and husband team Cayley and Doron Ostrin. After struggling to find the right bridesmaid dress for her best friend’s wedding, they enlisted chief technology officer Pierre Caserta to develop technology that brought the world’s top fashion designers and trusted stores together in one place.

“Combining Quadpay’s digital-first installment payment platform with our cutting-edge machine learning and AI technology results in an unparalleled shopping experience for consumers and merchants,” said Doron Ostrin. “We’ll have the ability to help millions of retailers efficiently reach consumers’ exact needs, at the exact price point they seek.”

As a result of the acquisition, Urge Holdings co-founders will join Quadpay where they will work on product integrations and scaling their technology. Quadpay expects the new technology to be fully integrated later this year and will expand beyond the fashion industry.

ABOUT Quadpay

Quadpay (ASX: Z1P) is a leading US-based installments platform, providing consumers with a simple, transparent, and financially responsible alternative to traditional credit. Quadpay is reinventing the payments landscape with its focus on innovation and customer-centricity, enabling millions of customers to pay in four interest-free installments over six weeks. The company’s market-leading app, enables seamless integration for merchants and the ability for customers to shop online and in-store interest-free, not just with Quadpay’s 7,200 integrated merchants but with leading global retailers. For more information, visit:

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Media Contact:
Angela Nibbs
[email protected]

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Baceline Investments Acquires Neighborhood Shopping Centers in Three Markets

Denver-based firm that shifted focus to support tenants through pandemic has returned to acquisition mode

Baceline Investments, LLC, a boutique private equity real estate investment and management company with neighborhood shopping center holdings throughout the United States, has announced the acquisition of three retail properties near Cleveland, Chicago and Minneapolis. It marks a return to buying for the Denver-based firm after concentrating efforts the last six months on supporting its tenants to help them navigate the retail industry during the COVID-19 pandemic.

The acquisitions include Trask Towers (16,195-square-feet retail center in Mentor, Ohio), Baceline’s first property in the Cleveland metro area; Foxmoor Crossing (22,408-SF, Fox River Grove, Ill.), a high-volume, heavily trafficked retail center one hour northwest of Chicago; and Hanson Commons I (12,708-SF, Andover, Minn.), a location with a diverse tenants that has proven resilient during the pandemic.

The acquisitions bring Baceline’s Core Income fund portfolio to 73 shopping centers located in 27 markets in the mid-section of the United States. It’s Baceline’s largest and most diverse portfolio, spanning 15 states. It includes nearly 2.5 million-square-feet of retail space with 860 local and national tenants.

“When the pandemic took hold in March, we immediately shifted our focus into support mode, doing what we could to create tools and resources for the small businesses who occupy our neighborhood shopping centers,” said Dusty Batsell, executive vice president of Real Estate. “While our commitment to ensure their success continues, we are once again targeting and evaluating properties for the portfolio, identifying those in thriving communities.”

Baceline’s investment strategy focuses on neighborhood shopping centers in markets throughout the U.S. that have value-rich properties at opportunistic prices, less competition, and more supply of quality real estate when compared to gateway cities.

About Baceline Investments

Founded in 2003, Baceline Investments, LLC is a Denver-based privately held boutique real estate investment and management company that specializes in the acquisition, management, and sale of cash-flowing, necessity-based everyday goods and services neighborhood shopping centers located in select secondary markets across America. By avoiding high-priced and competitive commercial real estate markets on the coasts, Baceline’s focus provides untapped investment opportunity. This unique approach allows investors to better diversify their investment portfolio. Learn more at or LinkedIn.

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Jim Miller, Bluebird Branding
(303) 906-4866

Katie Lyon, Baceline Investments
(303) 877-2859

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