Segments Covered In The Ethical Fashion Market Global Report 2020: By Product – Organic, Man-Made/Regenerated, Recycled And Natural, By Type – Fair Trade, Animal Cruelty Free, Eco-Friendly And Charitable Brands, By End-User – Men, Women And Kids.
LONDON, Oct. 28, 2020 (GLOBE NEWSWIRE) — According to The Business Research Company’s research in the ethical fashion market report, there is an increasing awareness regarding the adverse effects of pollution caused by apparel manufacturing. Annually, apparel manufacturing releases around 1.2 billion tons of greenhouse gases. One truckload of clothes is either sent to landfills or burned every second. Only 1% of clothes are recycled into new ones. All these factors are making it necessary for customers to focus on sustainability.
Social media is playing a pivotal role in educating people about sustainable fashion as well. Social media is emerging as an indispensable tool to share brand stories, create communities, and sell/purchase fashion products. As they perform these activities, several fashion creators are using these platforms to raise awareness on ethical issues in fashion and even promote fundraiser campaigns to support the ethical fashion industry. Fashion bloggers are increasingly focusing on sustainable fashion. In response to such activism and education, in 2019, internet searches for ‘sustainable fashion’ increased by more than three times compared to 2016, and this trend is expected to continue in the forecast period. In a McKinsey US Cohort survey conducted in 2019, around 66% of respondents said that they consider sustainability when purchasing a luxury product. Increasing awareness will urge customers towards ethical fashion and will drive the market.
To understand it clearly: ethical fashion is the designing and manufacturing of clothes while caring for the people and communities involved in the process, and while also minimizing the impact on the environment. It focuses on both the social and environmental impact of fashion, seeking to improve the working conditions of laborers and the environment. Several companies are taking a stance and taking action to improve conditions. H&M Conscious’ growth strategy is focused on introducing a new line of clothing collection manufactured from sustainable materials to reduce its carbon footprint on the environment and increase its business presence in the sustainable or ethical fashion apparel market. Along with businesses, government initiatives for the development of ethical fashion is expected to drive the ethical fashion market in the forecast period. Governments worldwide are focusing on the development of the ethical fashion industry due to its sustainable nature.
The Business Research Company’s report titled Ethical Fashion Market Global Report 2020-30: COVID-19 Growth And Change covers major ethical fashion companies, ethical fashion market share by company, ethical fashion manufacturers, ethical fashion infrastructure market size, and ethical fashion market forecasts.
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The global ethical fashion market size reached a value of nearly $6.35 billion in 2019, having increased at a compound annual growth rate (CAGR) of 8.7% since 2015. The market is expected to grow from $6.35